Vehicle Branding

Your company fleet can carry a clear advertising message of its own. Vehicle branding brings the logo, colours and essential business information into a composition shaped around the vehicle. Raitz Communications develops or adapts the creative and coordinates preparation for production and installation.

An example from our past work: Have you ever thought that your company fleet could be an advertising message in itself? We completed a fleet-branding project for a trucking company using high-quality 3M film. We wrapped more than 9 trucks in white matte film to create a recognisable fleet identity. We have also developed numerous branding designs for company vehicles.

One identity, adapted to each model

Partial graphics can focus on the company name and contact details, while a full wrap gives an image or colour more space. The choice follows the communication objective and condition of the bodywork. Across a mixed fleet, the design needs a separate adaptation for each model. Doors, seams and service panels must be considered before the artwork is approved.

For materials and application, see vehicle branding by Vanshna Reklama (in Bulgarian). For advertising on public vehicles rather than a company-owned fleet, review public transport campaigns in Sofia. The same visual identity can also connect with branding at your retail locations.

Preparing a fleet brief in Bulgaria

Send the model and year, photographs from every side, vehicle quantity, logo and approved wording. Tell us about existing film and when each vehicle can be released for installation. We can then define the coverage, artwork adaptations and schedule around the actual fleet and operating requirements.